Community-powered advocacy rebuilding the Australian promise.

AMPLIFY needed a digital platform that could match the ambition of their mission: rebuilding the promise to Australians. Their existing website lacked the ability to communicate the depth of their research, engage diverse audiences, and drive meaningful action across community, government, and donor segments.

IGNITE was engaged to design and develop a new Webflow website that would position AMPLIFY as a credible, professional organisation while telling a bigger story through data, design, and storytelling.

• Build trust and credibility with policy and institutional audiences through content and design
• Communicate AMPLIFY's scalable, community-led model across multiple campaigns
• Guide different audiences (community, government, donors) toward clear calls to action
• Create a flexible, scalable platform that can evolve with new campaigns, data, and tools
• Deliver a bold homepage that reflects AMPLIFY's identity and impact
• Integrate with HubSpot CRM and campaign tools for a cohesive ecosystem