Urbis City Leaders Survey 2024
Insights from Australia's most influential city leaders
Other
Consulting
Urbis City Leaders Survey 2024
The Urbis City Leaders Survey is a landmark research publication gauging the outlook of senior executives from Australia's most influential city-shaping organisations. IGNITE designed and built a bespoke interactive microsite to bring the findings to life.
The Brief
Urbis is one of Australia's leading urban advisory firms. Their City Leaders Survey is a biennial publication that surveys senior executives from the nation's most influential city-shaping organisations, providing critical insights into the opportunities and challenges facing Australian cities.
For the second iteration (V2.0), Urbis engaged IGNITE to design and build a bespoke interactive microsite that would elevate the presentation of their findings, making complex data accessible and engaging for government, industry, and media audiences.
Goals
- Transform a traditional research report into an interactive, data-driven digital experience
- Make complex survey findings accessible and engaging for diverse audiences
- Position the City Leaders Survey as a landmark piece of thought leadership
- Enable Urbis to showcase findings across economic, environmental, and social dimensions
- Drive media coverage and industry engagement with the survey results
Leah Cruz - Senior Brand & Clients Consultant